Merlot
Soft, plummy and approachable — the friendly red.
What Merlot actually tastes like
Merlot is the soft-shouldered, plummy red that has long been beginners’ favorite — and that label is well-earned. Lower in tannin than Cabernet Sauvignon and rounder in texture, Merlot delivers ripe plum, blackberry, cocoa and gentle herbs. The best examples (Pomerol, Saint-Émilion) are among the world’s great wines.
Why people love it: Velvety texture with juicy plum and cherry.
Best food pairings
Merlot is a weeknight wine — pair with pasta, pizza, roasted chicken, grilled vegetables and most red meat dishes.
Explore pairings:
Beginner tip
A great everyday red — pairs with most weeknight dinners.
Avoid Merlot if…
too heavy
Bottles to look for
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Glassware & gifts we like
Tiny upgrades that make a noticeable difference — great for yourself or as a gift. (Accessories only — Amazon doesn’t carry the bottles.)
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Frequently asked questions about Merlot
Merlot vs Cabernet Sauvignon?
Merlot is softer, plummier and more approachable. Cabernet is more structured, tannic and bold.
Is Merlot a good food wine?
Yes — its soft tannins and ripe fruit make it one of the most versatile red food wines.
Why did Merlot fall out of fashion?
A film. The movie Sideways famously trashed Merlot in 2004. Sales recovered within a decade.